Our strategy
We want to distinguish ourselves as a chain coordinator through our strategy. Value creation for customers, farmers with whom we collaborate and society are central to this. We utilise the strength of our chain by focusing on five strategic pillars.
Our market position
We want to supply our customers with high-quality products, with as little negative impact as possible. Working ethically and treating humans and animals with respect is an absolute requirement in everything we do. We are constantly looking for new markets or sales channels where we can add value with our products and can contribute to the demand for safe and nutritious animal proteins.
Sustainability
We strive for maximum use of (alternative) raw materials and by-products and residual waste flows in our chain. At the same time, we are making production processes more sustainable. In this way, we are turning our ambitions for a circular agricultural system into reality. We apply smart technologies in our companies and are developing innovative solutions to reduce emissions on veal farms. In doing so, we are committed to reducing the footprint of our organisation and products.
Animal health and welfare
It is our responsibility to guarantee the intrinsic value of animals in our chain and to consider their needs. We remain critical of our own practices and are continuously improving ourselves. We look for ways, both on our own and in cooperation with dairy and veal farmers and knowledge partners, to improve general animal health and to reduce animal diseases.
Food safety
Although it sometimes appears self-evident, product safety is an extremely important strategic pillar for us. We are continuing to invest in quality assurance to guarantee that safety. Thanks to our unique quality system Safety Guard, we are able to guarantee the highest standards in terms of food safety within all production links. In this way, we can supply the high-quality, safe and nutritious protein-rich products that buyers expect of us.
Good employment practices
As an employer, we want to provide our employees with a safe, diverse and inclusive workplace. It is important to us that our employees have sufficient opportunities to develop themselves and that they are proud of their contribution to our organisation. Every employee deserves recognition and appreciation for this. Good employment practices are not limited to employees who have a permanent employment contract. We also want temporary employees to feel at home within the VanDrie Group.
